“The future won’t be designed by accident.” – Dylan Field, Co-Founder and CEO Figma
This year, I had the opportunity to attend the biggest design conference of the year. Figma’s ConFig 2025! To say I was intimidated is an understatement, from the sheer scale and the buzz around the event I was definitely a little overstimulated at the beginning. But once I got settled in, any apprehension was replaced by an electrifying sense of community and inspiration. The experience wasn’t just good, it completely exceeded my expectations and has now set an incredibly high bar for any convention I attend in the future.
The energy was palpable from the very beginning. The keynote stage buzzed with anticipation, and then came the moment we were all waiting for: the first big announcement of new product launches. This year Figma announced 3 big products. Figma Sites, their very own website builder where you can design and publish your website all in one ecosystem. Figma Make, their new prompt to code tool using Anthropics Claude. Buzz, an unexpected launch, their very own marketing tool.
For me, the heart of Config 2025 was the lineup of powerful keynotes. As Figma’s Co-Founder and CEO, Dylan Field, stated, “The future won’t be designed by accident.” This powerful idea echoed through every keynote I attended. The talks went far beyond just the tool itself, exploring the future of design, the immense power of collaboration, and the human stories behind the products we build.
However, my most significant takeaway was a fundamental shift in my own perspective. For the longest time, I had a preconceived notion that User Experience design was confined to the screens we use every day, be it a laptop or a mobile phone. Perhaps this was simply because it’s all I had ever worked on. But the various keynotes I attended shattered that illusion. They
opened my eyes to the reality that design goes way above and beyond pixels on a screen. It’s in the systems we navigate, the services we use, and the communities we build. It left me with a resonating question: If you are not designing for all, are you really designing for anyone?
Beyond the main stage, the networking opportunities were phenomenal. I met and connected with incredibly talented people from all over the world, sharing challenges, triumphs, and laughs with fellow creatives who just get it.
