CPK Devalues Pizza Dough Rewards Program!

California Pizza Kitchen (CPK) has offered one of the most lucrative reward programs on the market for the past 16-18 months. The program was setup to where you could earn $10 in CPK Cash (Pizza Dough Rewards) for every 3 visits or $100 spent. Unfortunately, that will no longer be the case as of April 24, 2018 when members are transitioned to a “new” program. I’ve been receiving emails for the past couple of months talking about this new program, but have not heard any specific details until this morning:

a white card with black text

There still aren’t full details on this program, but it turns out that they are very clearly removing the best benefit: 10% cash back or $10 after 3 visits. Good thing is that CPK providing a good amount of advance notice, and isn’t pitching the new program as an “enhancement.” As far as I know Panera Bread is probably the only other chain with relatively healthy food and a rewards program. Of course they’ve also gutted their program over the years (you aren’t even sure what reward will get loaded into your account).

Being a vegetarian, CPK is one my favorite places to eat out with relatively reasonable prices for a chain (especially with their lunch duos). They have a very good selection of soups, salads, drinks, and of course desserts and I’ve found to be consistent across the board as opposed to the other large chains.

a sandwich on a plate with a glass of orange liquid

a biscuit with strawberries and whipped cream

From the looks of it the new program will dial it down to 5% cash back for every $100 purchased at CPK without the 3 visit parameter. I will let you know the specifics here pretty soon.

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You can join the Pizza Dough Rewards here and get a free appetizer (NOT an affiliate link). If you regularly visit, I would reel in those cash back credits now before the program changes. 


I guess all good things must come to an end. The existing program was probably way too lucrative for regular visitors like myself. I will let you know the full details of the new program once I hear more.

 

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